Creator selection
We build the creator pool around audience, category, geography, content format, and brand requirements. Channels with unverified data or reputational risk are excluded.
Services / creator integrations
We select relevant creators, compare rates and forecasts, approve the native format, manage publications, and consolidate results in a clear report.
What the service includes
Follower count alone does not show the value of a placement. We assess real view dynamics, audience fit, content quality, advertising load, and risks, then explain each creator’s role in the campaign.
We build the creator pool around audience, category, geography, content format, and brand requirements. Channels with unverified data or reputational risk are excluded.
We show the format, cost, expected views or reach, timing, and rationale for every channel so the plan can be clearly supported internally.
We prepare the brief, adapt the message to the creator’s style, and check product facts, mandatory wording, and ad-labelling accuracy.
We manage deadlines and publication delivery, capture links and statistics, compare results with the forecast, and identify strong combinations for repeat placements.
Business objectives
Influencer placements can deliver fast reach, explain a complex product, build trust in a niche community, or create a sequence of warm contacts. Platform and format are selected for a specific funnel role.
How we work
We clarify the product, audience, budget, platforms, deadline, and success criteria.
We vet creators, request terms, and build a media plan with performance forecasts.
We approve creative and paperwork and manage ad labelling, timing, and publication quality.
We collect statistics, compare placements, and recommend the next campaign wave.
Frequently asked questions
Pricing depends on the platform, audience size and quality, average views, integration format, seasonality, urgency, content usage rights, and partnership duration. We benchmark the rate against the forecast and brand objective.
We analyse content and view dynamics, audience composition, engagement, previous integrations, advertising load, and public reputation signals. The final list is approved with the brand.
Responsibilities are agreed before launch. ETC AGENCY can manage the ad-labelling workflow and verify mandatory data alongside contracts and closing documents.
Yes, when one targeted placement fits the objective. We will explain the limits of that approach and recommend a series if repeated contact is needed for meaningful impact.